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  • WHY WORK WITH US?
    From portraits and personal medical journeys to the healthcare process and commercial ad campaigns Karen Haberberg brings a unique eye to whatever she is capturing. She has honed her craft and techniques with decades of diverse professional experience that makes her a skilled and insightful photographer. Moreover, her own family’s experience with genetic disease and its long-term impact shaped an unprecedented sensitivity. She is uniquely positioned to respect her subjects’ needs and environments while beautifully relaying the story you wish to tell. ​ Karen works in a range of environments from commercial studios to physician offices to private homes, and with models, real patients, physicians, scientists, executives, advisors, and other healthcare professionals, to help you achieve your goals. ​ Read More> or view Karen Haberberg's published books.
  • WHAT IS THE PROCESS?
    Once a client reaches out to us we schedule a consultation to discuss the project in detail. Sometimes you don't want to plan the entire shoot - You just want your vision delivered. We start with a conversation on what you want to achieve. Good communication is key. We provide you with a bid or budget of what it will cost based on your deck or concept. The next step is to set up a timeline for the scope of the project including deliverables and weekly meetings to keep things moving on time and on budget.
  • WHAT SERVICES DO YOU OFFER?
    We will also happily work with you to custom design a project from consult and concept to execution and completion. We work with leading creatives in the field of advertising including healthcare. Here are some of the serivices we offer on a regular basis. Studio & On Location Photography Content Development Production & Post Production Still & Live Editing Producing and Directing Casting Presentation materials Graphics Retouching Copyediting
  • WHY HIRE A PROFESSIONAL PHOTOGRAPHER?
    These days, all businesses need photography. And while everyone has a friend who shoots occasionally, reliably getting high-quality portraits of doctors, nurses, executives and real patients requires an experienced photographer who makes people feel comfortable, and stays on task. We take pride in being easy to work with while delivering original high level content that your company will use to raise awareness, promote their products, and build a brand people will trust.​​​ For the product shots of medical equipment, medicine, or medical spaces that you need, it is critical to have a photographer who understands the details of studio lighting and composition.
  • HOW DO YOU WORK WITH CLIENTS TO MAKE PATIENTS COMFORTABLE?
    Our work at times includes working with fatigued patients. We are always careful to protect them and make sure that their safety is paramount. We direct them thoughtfully. while balancing the shots we want with sensitivity to their needs and ailments. The subjects sense and appreciate our concern, and are able to relax, giving an authentic look and feel to the images. It’s all about trust​.​
  • WHAT IF WE NEED A STUDIO OR LOCATION?
    Options for studio space and locations are always determined by the shoot needs. Size, space and cost will be assessed.
  • WHAT IF THE CLIENT CAN'T MAKE IT TO THE SHOOT
    We always welcome the client on our shoots. We are also able get approvals “virtually” during the shoot if preferred.
  • WHAT IF WE WANT TO ADD SHOOT DAYS OR CONTENT AFTER THE BUDGET IS APPROVED AND THE DATES ARE LOCKED IN?
    We do our best to accommodate requests throughout the process.
  • HOW DO WE ARRANGE FOR CASTING?
    We work with several talented and experienced casting agents to ensure you have plenty of options for the demographic that fulfills your message.
  • WHAT ARE YOUR RATES?
    Rates vary based on the details of the shoot or project. Please contact us and we can provide rates or packages for you.
  • DO YOU OFFER PACKAGES?
    We are happy to offer packages but they vary based on the needs and wants of the client.
  • ARE YOU FAMILIAR WITH WORKING WITH MEDICAL FACILITIES?
    There are many excellent photographers in the world, but when working with patients and doctors in medical facilities a photographer needs to be respectful of the unique environment and patients needs, which we find to be of the utmost importance. We are used to working in medical enviromenments and respecting HIPPA guidelines.
  • WHO DO YOU WORK WITH?
    We work with a numerous freelancers based on the expertise needed for the project. We highly recommend: Monty Pera who is a creative director, art director and occasional designer. He's spent the last two years working as CD on Mountain Dew and, at BBDO, across other brands including Visa, Pepsi, and HP. ​ Critically acclaimed production company specializing in authentic projects with purpose. They have worked on Emmy Award winning TV, commercials, corporate media, and documentaries.
  • WHAT SHOULD I WEAR?
    Clothing and Colors Solid colored clothing Is usually the safest, as patterns can be distracting to the viewer. IWe dont want to distract viewers by the shimmering of your jacket. The reason is that small patterns and thin pinstripes cause the photo and especially in video to have an effect known as moiré. This also applies to accessories, such as ties, bowties, and scarves. Neutrals, soft blues, and browns are the way to go. Avoid high-contrast clothing like a bright white shirt and red pants. (In general, avoid white shirts without something covering it, such as a blazer. Vibrant reds will give you an unearthly, shimmering glow, and are best left at home.) For red-spectrum clothing, instead opt for deep reds, pinks, or burgundies. A certain amount of black clothing will read fine, but an all-black ensemble may create strange balances of light, giving you a “floating head” effect, so mix it up. Please avoid clothes with writing, brands, and icons which can distract. Take care to make sure your clothing fits appropriately when you are standing or seated. Be wrinkle free. General rule: Wear clothing that is comfortable and natural-looking, and you should be good to go. Accessories If you wear jewelry, keep it simple. Resist large, shiny pieces. Large or flashy jewelry may catch the light in ways you cannot anticipate, so remember: the focus of the Image is your face, not your jewelry unless you are a jewelry designer.. Hair Style long hair away from your face to avoid light shadowing; consider wearing your hair up or bring a brush to flatten the stray strands. Clean-shaven gentlemen should shave an hour or two before the shoot, to avoid having a five o’clock shadow apparent. Makeup If you wear makeup, keep it light and natural, and bring the materials with you in case a touch-up is required. If you don’t wear makeup, we might put a little powder or foundation on your face to even out shadows and take away the reflective shine from on-set lighting. Wash and moisturize your face prior to arrival so your skin is healthy and nourished. Keep these tips in mind and you will look and feel fabulous for the cameras.
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